UrbanAmulets.com is a handcrafted jewelry brand that blends the timeless beauty of crystals with modern, wearable design. Every piece is intentionally made to be more than just an accessory—it’s designed as a personal amulet: a wearable source of energy, expression, and inspiration.
At its heart, Urban Amulets makes handmade crystal jewelry, specializing in wire-wrapped hoop earrings crafted with sterling silver, brass, and copper. Each pair features carefully selected crystals—malachite, moonstone, aquamarine, amethyst, citrine, ruby, turquoise, and more—chosen not only for their natural beauty but also for their energetic qualities and symbolic meanings.
The result is jewelry that lives at the intersection of style and spirit: bold enough to make a statement, yet versatile enough for everyday wear. Unlike mass-produced jewelry, each pair is handmade, meaning no two are exactly alike.
The Crystals
Natural crystals are the centerpiece. Each one is chosen for its unique energy:
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Amethyst for calm and intuition
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Aquamarine for clarity and serenity
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Citrine for abundance and joy
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Malachite for transformation and protection
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Moonstone for intuition and new beginnings
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Ruby for passion and vitality
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Turquoise for balance and protection
These crystals aren’t just decorative—they carry stories, meanings, and energetic traditions that connect the wearer to something deeper.
Handmade Craftsmanship
What sets Urban Amulets apart is the handmade nature of every piece.
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Artisan Techniques: Each earring is wire-wrapped by hand, ensuring strength and beauty in the design.
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Small-Batch Creations: Rather than mass production, pieces are created in small, intentional batches. This makes each item unique, with slight variations that highlight the individuality of both the crystal and the craft.
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Local Roots: Based in Arkansas, the brand celebrates its local roots while serving a global audience. Every piece carries a sense of place—handmade with care, shipped worldwide.
This balance of artisanal quality and modern accessibility is central to the brand’s identity.
Philosophy of Materials
Urban Amulets carefully selects metals and crystals to balance both aesthetics and meaning.
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Sterling Silver: A timeless, hypoallergenic metal known for its luminous shine. In folklore, silver is linked to lunar energy and intuition.
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Brass: Affordable, stylish, and grounding. Brass is associated with warmth and earth energy.
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Copper: Known historically for its conductive qualities—both in science and in spiritual traditions—it’s believed to amplify energy flow.
Combined with crystals, these metals create pieces that are as spiritually resonant as they are stylish.
Who It’s For
Urban Amulets jewelry is made for modern souls who want to express themselves with intention.
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The Fashion-Forward: Those who love bold, unique statement pieces that stand out from the ordinary.
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The Spiritually Curious: People who appreciate the energetic, healing, or symbolic properties of crystals.
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The Everyday Wearer: Customers who want versatile jewelry that feels good to wear daily.
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Gift Givers: Jewelry designed with meaning makes a powerful, personal gift.
By bridging style and spirituality, Urban Amulets appeals to people from diverse backgrounds who are looking for jewelry that tells a story.
A Brand with Soul
Urban Amulets is not just about selling earrings—it’s about creating a movement of intentional adornment. Customers aren’t just buying jewelry; they’re connecting with a philosophy:
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Wear Crystals. Live Inspired.
This tagline reflects the belief that what you wear can influence how you feel, how you move through the world, and how you express yourself. -
Accessible
Urban Amulets makes crystals accessible in a modern, wearable way. You don’t need to be a crystal expert to enjoy their beauty and energy. -
Community-Driven
The brand grows through its community—customers who wear the earrings, share their stories, and connect with the deeper purpose of jewelry as modern amulets.
Why It Matters
In a world of fast fashion and mass production, Urban Amulets stands out by offering:
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Authenticity: Real crystals, real hands making the work, real stories behind each piece.
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Sustainability of Craft: Jewelry made to last, not disposable trends.
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Meaning: Jewelry that isn’t empty decoration, but a symbol of intention, energy, and self-expression.
Each pair of earrings is a reminder that beauty and meaning don’t have to be separate.
To Sum It Up
UrbanAmulets.com makes handmade crystal jewelry—primarily sterling silver, brass, and copper hoop earrings wire-wrapped with natural crystals. Every piece is crafted with intention, blending modern design with the ancient idea of amulets: objects that carry energy, meaning, and protection.